Meilidian Shoes Co. Ltd. would develop the enterprise culture based on philosophies of “Making beauty with moral character, high quality and the famous brand” and “Step by step, changing myself, and then making the world different”. The culture construction is not a complicated or huge work. Careful implementation and gradual improvement in details of daily work will bring more practical and significant achievement. That is so called: “sharpening the axe won't waste your time of cutting firewood.
Interpreting to the symbol of enterprise
The symbol of enterprise is intangible property of the company, and is also the core of vision communication; whole staff of the company should obey the rules about the symbol and avoid negative effect due to misusing. Following is the explanation to the design concept of the symbol of our enterprise: Yellow, red, silver, black, assistant colors
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Enterprise tenet:pursue excellence, produce beauty
Enterprise philosophy: beauty comes from creativity
Enterprise spirit:self-confidence, endeavor, unification, being practical
Enterprise style: do job with heart, be sincerity with people, be curiousness for knowledge and be progressive
Enterprise purpose: contribute with faith, and beautify the life
Enterprise belief:make progress every day; upgrade every day; achieve creation every day
Enterprise instruction:keep character, keep mind, own competence, own methods
Behave properly: sense of responsibility, sense of mission, attitude
Doing business correctly: have experience, have ways, and have ability
Good at management: self –management, self-improvement, teamwork to make progress
Operation strategy: cherish brand together, depend on basic market, offer better service
Enterprise value: our creativity and contribution shall beautify the world
Wish from general manager: know more than others, do better than others
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